PetSimplified was a project for an information systems class. The purpose of this project was to come up with the design and high-fidelity protoypes of an app that was a problem in a specific industry. I noticed the underserved Pet Insurance and healthcare market in Hong Kong. Despite a signficiant amount of pets, a very small number of pet owners get insurance, which means that sometimes they simply cannot afford certain treatments.
PetSimplified combats this issue by providing a monitoring device for early disease detection as well as making insurance easy and acessible. Additionally, it makes the booking process easier so pet owners can make sure the vets they see as well as the procedures are covered under their insurance. It also allows pet owners to book appointments, chat with other pet owners in a highly-focused community.
(2023)
(2023)
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